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Quantifying Quality on the World Wide Web

Lecture no. 17 from the course: Big Data: How Data Analytics Is Transforming the World

Quantifying Quality on the World Wide Web

Taught by Professor Tim Chartier | 30 min | Categories: The Great Courses Plus Online Mathematics Courses

Internet searches used to be frustratingly hit-or-miss. See how Google changed that by creating a realistic model of the way web surfers use the Internet. Then look at attempts to hijack search results to improve page rankings and how programmers thwart these tactics.