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17

Buying a Franchise or Other Business

Lecture no. 17 from the course: The Entrepreneur's Toolkit

Buying a Franchise or Other Business

Taught by Professor Michael G. Goldsby | 31 min | Categories: The Great Courses Plus Online Professional Development Courses

Evaluate the opportunities offered by franchises, which allow you to own a business that has a recognized image and product. Then explore the rewards of buying an existing business—particularly one that is underperforming and has the potential to excel.

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