about account add arrow-down arrow-left arrow-right arrow-up back-arrow book-mobile book categories chat-bubble-mobile chat-bubble close college contact-us credit-card drag email-square facebook-mobile facebook-square facebook faq film history home load modal-error person pinterest-square play-mobile play queue remove resume search share show star tag tick trailer trash twitter-mobile twitter-square twitter university warning warning youtube-square
1

How to Come Up with a Great Business Idea

Lecture no. 1 from the course: The Entrepreneur's Toolkit

How to Come Up with a Great Business Idea

Taught by Professor Michael G. Goldsby | 34 min | Categories: The Great Courses Plus Online Professional Development Courses

Great businesses are built on great ideas. Discover your own great idea by drawing on some basic principles plus inspiration from famous entrepreneurs. But first, you must know who your customers are, which is not as straightforward as it sounds.

Reviews

p********m
March 7, 2017

Reply

Delete

g********m
July 24, 2016
Amazing. Opened my eyes to see challenges in a whole new light.

Reply

Delete

w********m
February 18, 2016

Reply

Delete