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Gerard Puccio
Gerard Puccio, Ph.D.

As I firmly believe creativity is a crucial life skill, my keen passion is to share proven practices for enhancing creative thinking with the widest audience possible.


The State University of New York, Buffalo

About Gerard Puccio

Dr. Gerard Puccio is a professor at The State University of New York at Buffalo for Studies in Creativity, a unique academic department that offers the world’s first and leading Master of Science in Creativity. Professor Puccio holds a Ph.D. in Organizational Psychology from The University of Manchester in England. Professor Puccio’s research interests include the identification of creative thinking preferences and the efficacy of creativity training. In recognition of his outstanding work as a scholar, Professor Puccio received The State University of New York’s Research and Scholarship Award in 2004 and the Buffalo State President’s Award for Excellence in Research, Scholarship, and Creativity in 2007. An accomplished speaker and consultant, Professor Puccio has worked with major corporations, universities, and school districts to deliver training programs and keynote speeches. His clients include the British Broadcasting Corporation, Fisher-Price brands, Sun Life Financial, Kraft Foods, and Coca-Cola. He has also delivered creativity workshops and presentations around the world, and he was a featured speaker at TEDxGramercy on creative thinking as a life skill. Professor Puccio has written or coauthored more than 50 articles, chapters, and books, including The Innovative Team: Unleashing Creative Potential for Breakthrough Results; and Creative Leadership: Skills That Drive Change.

By This Professor

The Creative Thinker's Toolkit